PitBulls – The Ultimate Stock Simulation Game
A Real-Time, Interactive Trading Experience Built for the Digital Age
CHALLENGE
Turning Tabletop into a Digital Trading Arena
Our goal was ambitious: take the fast-paced, real-time dynamics of PitBulls’ open-outcry trading and recreate it online, accessible from anywhere in the world. Transforming this complex board game into a seamless digital experience that captured the excitement of live trading was no small feat. The biggest challenge was ensuring that PitBulls remained intuitive and engaging across all its game modes (single-player, local multiplayer, and online multiplayer).
APPROACH
Crafting a Connected Game Environment for a Global Audience
To tackle this, we started by building a robust design system based on Design Tokens, which improved developer-designer collaboration and sped up iterations. Using the existing board game as our foundation, we translated its core mechanics and gameplay into a digital experience. This meant designing flexible interfaces for each game mode, ensuring that whether students played in class or friends played online, PitBulls felt dynamic and authentic.
SOLUTION
Bringing Trading Skills to Life in an Engaging Digital Simulation
For PitBulls, transforming a board game into a dynamic online simulation required a holistic approach to the trading experience, allowing players to engage in an “open outcry” market where there are no set turns. We developed an interactive web-based interface that mirrors the original game while adding flexibility for various play modes, including single-player, multiplayer in a classroom, and global online multiplayer. PitBulls was designed to challenge players’ negotiation, probability, and trend-spotting skills within a responsive, scalable interface. By leveraging a Design Tokens-based system, we seamlessly linked Figma and GitLab, streamlining the collaboration between design and development teams and ensuring a consistent user experience across all gameplay modes. For promotion, we built in the capability for games to be streamed on platforms like LinkedIn, connecting players and audiences alike. PitBulls now serves as an engaging, accessible way for users to build trading acumen within an immersive, fast-paced virtual marketplace.
DELIVERABLES
